Why it stays with you

Why this kind of love is so hard to carry alone

Secret love stays trapped because there is no normal way to process it. You cannot talk it through, cannot grieve it openly. So it circles. Guided journaling gives the spiral somewhere to go, and naming a feeling reduces its intensity (Pennebaker, 1997). Grief research has a name for a loss nobody around you acknowledges: disenfranchised grief (Doka, 1989).

Nothing here resolves on its own. Without a structure the same questions are still there a year from now.

Pennebaker, J. W. (1997). Opening up: The healing power of expressing emotions. Guilford Press.

Doka, K. J. (1989). Disenfranchised Grief: Recognizing Hidden Sorrow. Lexington Books.

Who this is for

You may recognise yourself in one of these.

Secret love takes many shapes. The journals assume no gender, no age and no type of relationship. They only assume that you are carrying something you cannot talk about.

Months into a situationship that never got a name, and every message sends you back to the start.

Begin with the first 7 days, then the Calendar.

In love with someone who is taken, or taken yourself and in love with someone else. Nobody can know, so it circles.

The Calendar for thirty days, then Love in Secrecy for ninety.

It ended, a week ago or two years ago, and the thoughts still run the same lap every evening.

Start with Writing the Unspoken to give the feeling a name.

A man who wants to sort this out for himself, without incense and without a group. Structure, a pen, ten minutes a day.

The Midnight Edition is the structured one.

Feelings for someone you only know online, or for someone who is no longer here. That, too, is love you cannot talk about.

The Calendar does not ask who the person is. It asks what you carry.

In therapy, and between sessions there is no place for what comes up.

The journals do not replace therapy. Many people use them right alongside it.

What you can hold us to

Six promises you may test on every page here. If one of them does not hold, write to hello@journalsbysimone.com and Simone answers herself.

Discretion

  • Nothing arrives in the post, and nothing appears under your name. Digital delivery, and you can buy without an account.
  • Your card statement shows only Journals by Simone. No product name, no hint of the topic.
  • Emails arrive with neutral subject lines. Nothing anyone could place if they glanced at your screen.

Clarity

  • You see what is inside before you buy. Day 1 and day 8 in the text, real pages in every gallery, and each edition states its difference.
  • If you did the free 7 days, you continue with day 8. Nobody pays for something they already have.
  • Every number carries a primary source, and 30 days money back applies to every product. What cannot be backed up is not on this site.

Journals by Simone is a one-person business in Vienna. There are no customer reviews here yet, and there will never be any that are not real. If you want to write one sentence after thirty days, Simone reads it herself.

How it works

Begin with seven days, free.

  1. 1

    Enter your email

    You receive the first 7 days of the Emotional Clarity Calendar right away, privately in your inbox.

  2. 2

    One page a day, about 10 minutes

    Each day has one prompt and one small ritual. You write only for yourself, nobody else reads along.

  3. 3

    After seven days, you decide

    If writing gives your thoughts somewhere to land, the Calendar continues with day 8. If not, nothing else happens.

Start your free 7 days

A look inside

The Calendar is a guided writing journal for 30 days. Each day has one prompt and one small ritual.

This is what day 1 looks like

“Write about the first moment you realized this love was different. What drew you in? What keeps you here?”

Ritual: Light a candle and sit in silence for 5 minutes. Notice what feelings arise without judgment.

  • Your personal calendar link, it works in any browser
  • A companion PDF for your tablet or to print
  • 30 days, each with one prompt and one ritual
  • No app, no login, no subscription

The Emotional Clarity Journey

Four steps, in this order. Each one makes the next possible, and the last one is a decision you make yourself.

1

Notice

You write down what you actually feel, before you judge it or explain it away. Most of it has been there for a while without ever being looked at directly.

2

Name

You give the feeling a word. Named, it stops being a fog and becomes something with edges, something you can think about instead of only carry.

3

Regulate

You return to the same page each day. The thinking loosens its grip because it finally has somewhere to go, at a time you choose.

4

Decide

You choose what comes next, on paper first, so the decision still holds when you close the book and the next message arrives.

Simone Pleifer, Founder of Journals by Simone

Created with structure, science, and lived experience

I built Journals by Simone during a season of secret love, when clarity felt out of reach. After 14 years in clinical research, I believe emotions deserve the same structure as science. Today, these guided journals help you name what you feel, recognize patterns, and move from circling to a decision that holds.

Inside the brand

Why digital-first

Digital first is a deliberate design choice. A journal for unspoken feelings should not announce itself: no package at your door, nothing on your shelf, everything behind your own passcode. Available the day you decide to begin, and if you love writing by hand, you print the pages at home.

After the 30 days

What changes.

  • You can name what this is.
  • You know what you want, apart from what they do.
  • You make a decision and it holds longer than a week.
  • You have had the conversation with yourself. All of it.

It feels clearer and steadier, and it feels like your own life again. Not healed, not free. Decided.

You are not someone who waits. You are someone who decides.

From circling to deciding.

Digital. Instant. Private. 30-day money-back guarantee.

Nothing arrives in the post. Nothing appears under your name. You are never asked to share anything.

Thirty days, one page a day, in an order that leads from circling to deciding.

Begin the Calendar, $23.00

Not ready yet? Try the first 7 days of the Calendar free.

Ready to go deeper? Love in Secrecy takes you through 90 days.

Where to begin

Seven, thirty or ninety days. One page a day, in an order that leads somewhere.

One week

What If Journal

One question a day for a week. You find out whether this is a mood or something that has been waiting for your attention.
7 Days$11.00
View journal
Thirty days

Emotional Clarity Calendar

Thirty days, one prompt and one ritual each. The same thoughts stop circling and start telling you something.
30 Days$23.00
View journal
Ninety days

Love in Secrecy Journal

Ninety days in three phases. You go all the way through, until the circling turns into a decision you can hold.
90 Days$26.00
View journal

Alongside any of them: Writing the Unspoken, the guided eBook with unsent letters, and the Midnight Edition, the structured version of the 90 days.

Not sure where to start?

Where are you with it right now?

Four questions about what you are carrying and what would actually help. At the end you get a reading of where you are, and the one tool built for that place.

Four questions, under a minute, and you can read your result without giving an email address.

Question 1 of 4 25%

How long have you been carrying this?

Choose the one that fits closest, then continue.

What happens when you sit down to write about it?

Choose the one that fits closest, then continue.

What would genuinely help you this week?

Choose the one that fits closest, then continue.

If one thing were different a month from now, what would you want it to be?

Choose the one that fits closest to see your result.

Your result

Everything here arrives instantly as a private download. Nothing is posted to you and nothing has to be explained to anyone.

Would you like this in writing?

Send your result to yourself and I will include a first prompt to begin with tonight.

It is on its way. Check your inbox in the next few minutes, and your spam folder if it is not there.

Frequently Asked Questions

A calm place to understand the Emotional Clarity Journey, especially when feelings are unspoken or hard to name.

Where do I start?

Read more

Begin with the first 7 days of the Emotional Clarity Calendar, which are free. If writing gives your thoughts somewhere to land, the Calendar continues with day 8.

The first seven days come straight from the Emotional Clarity Calendar: one prompt and one grounding ritual a day. If it carries you, the full Calendar ($23.00) continues with day 8 and builds a daily practice over thirty days. The Love in Secrecy Journal ($26.00) goes deeper over ninety days afterwards. You can begin wherever you are.

Is this right for me if my situation feels complicated?

Read more

Yes. This system was created for exactly that. For love that cannot be spoken out loud, for feelings that have no easy name, and for situations where clarity feels far away.

The Emotional Clarity Journey is not about having the right words or the right answers. It is about creating a private, steady space to hear yourself again. Whether you are navigating secret love, a situationship, or feelings you have been carrying alone, there is a place for you here. That includes men, queer and non-binary people, love for someone you only know online, feelings for someone who is no longer here, and a situationship that ended last week. The prompts never assume a gender or a type of relationship.

Is my journaling private?

Read more

Yes. What you write is for your eyes only. Nothing you journal is visible to Journals by Simone.

Digital products are downloaded directly to your device. No writing is stored, shared, or accessible to anyone else. This matters especially when you are processing something you are not ready to say out loud.

Does this replace therapy?

Read more

No. The journals are a self-guided practice for emotional awareness and do not replace therapy or professional support. They can accompany you well, including while you are in therapy.

Many people use the prompts to hold on to thoughts between sessions or to arrive at a conversation prepared. If you are in an acute crisis, please reach out to a doctor or a counselling service.

What if it does not help me?

Read more

Then you get your money back. Write to us within 30 days of your purchase and we refund the full price.

The 30-day money-back guarantee applies to every product, once per person and product. A short message to hello@journalsbysimone.com with your order number is enough.

How does my purchase appear on my card statement?

Read more

Your statement simply shows Journals by Simone. Nothing about the topic of your journal appears anywhere on your bill.

The charge is listed as Journals by Simone, nothing more. Digital files arrive by email with no physical packaging, so nothing reveals what you are working through beyond what you choose to keep. Your reflection stays entirely yours.

For the love you cannot talk about.

The first 7 days are free and private. Afterwards, you decide whether to go on.

Start your free 7 days

Read Unspoken, our journal on secret love